The benefit of using third-party social media tools like HootSuite is
that you can schedule your posts ahead of time so you're not spending
time every day updating Facebook.
Unfortunately, Facebook's algorithm for determining which updates to
show in a user's newsfeed favors those updates that are posted manually
on Facebook over those using third-party tools. Meaning your update has a
better chance for being seen by more people when you use Facebook to
post it instead of a tool like HootSuite.
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The IWB SEO Tips Blog - Essential SEO tips and tricks designed specifically for Insurance Website Builder customers.
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