Masters of Marketing: How to Create Effective Landing Pages

Our latest Masters of Marketing webinar talks about when and how to use landing pages. Click below to see the presentation.  If you would like to join us on the last Thursday of every month at 12:00 p.m. CST when we discuss marketing tips, you can register here.

Masters of Marketing: How to create effective landing pages from Darmini Kara

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8 Reasons Why Social Media Isn't Working For You

Social media has been talked about a lot these past few years as the marketing strategy you must be using. If you're not seeing the results you would like, you're not alone.

Here are 8 reasons why social media may not be working for you.

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How to Build a Following for your Email and Social Media

A growing number of consumers prefer electronic communication over phone calls or face-to-face. Do you know what your customers prefer? If you are not communicating with them via the methods they prefer, you customers will at some point leave you for your competition who will email instead of call or tweet instead of email.

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How to Use Facebook Scheduled Posts

The benefit of using third-party social media tools like HootSuite is that you can schedule your posts ahead of time so you're not spending time every day updating Facebook.

Unfortunately, Facebook's algorithm for determining which updates to show in a user's newsfeed favors those updates that are posted manually on Facebook over those using third-party tools. Meaning your update has a better chance for being seen by more people when you use Facebook to post it instead of a tool like HootSuite.

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